Wellness Adventures a Natural Fit for Bigfork
According to The Global Wellness Institute (GWI) the wellness market, which encompasses everything from boutique fitness gyms to day spas, is now valued at a whopping $4.2 trillion, having grown 12.8% in the last two years. The industry now represents 5.3% of global economic output.
“As people incorporate more of the wellness values into their lifestyle, our interaction with the wellness economy is also becoming less episodic and more intentional, more integrative, and more holistic,” GWI senior research fellow Ophelia Yeung said during a presentation Saturday at the Global Wellness Summit held in Cesena, Italy. “In the last few years, wellness has become a dominant lifestyle value that is profoundly changing consumer behavior and changing the markets
And Bigfork is a Natural Fit for everything outdoors, and Wellness Adventures.
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